So since the Olympics have started I’ve become sort of a couch potato with my eyes glued to the games. Yesterday, when I was sitting besides James I kept commenting on the typeface that was being used for the games. “It looks like it’s made out of tape, but the ‘o’ is different, and I feel it’s out of place.” After a few more comments and some annoyed looks from James I decided I’d just shut up and vent on here. But really, I’m not a fan of the logo they used nor the type for the 2012 London Summer Olympics. I found the old logos and I realized there are actually a lot of logos I disagree with. Whether I’m completely clueless as to what they were thinking or I’m just not a fan of the style there’s only a few that I felt like I agreed with.
Because there’s been so many freaking Olympic games I thought I’d just share the logos from over my life time. You can view more of them here.
I kinda like this one.
Not a fan of the character, nor that type.
This one is pretty decent, still not into that type.
Not liking the image.
This color scheme just isn’t rocking my world… at all.
The symbols aren’t terrible. That type is though.
This one is fun. It’s not my favorite but I can at least accept it.
Salt Lake I like you. I like your symbol and your type. (You I think are my favorite.)
Athens I like you too. I like your water color effect.
Torino has this cool blue thing going on. Which I think looks cool, but that font has to go.
Beijing. I like it, I get it. It kind of makes me feel the same way I do about the Sydney logo.
Vancouver, I’m sorry. There’re really nothing I have to say except… no.
And London. I don’t get it. I don’t like it. I feel like I’m on MTV.
So there you go. What are your feelings?
*All images from here.